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Today, there are a large number of security startups trying to assure our data and infrastructure. I have done two data communications start-ups in the past, over a period of 13 years. One company was acquired by a larger firm; the second went public on NASDAQ. The following reading list represents ideas that I wish I had at the time. I think they will valuable to leadership in any security start-up. None of these are technical books. I will assume that any reader is already at the expert level in their field. These selections focus on leadership, marketing and business.
TITLE |
AUTHOR |
WHY READ? |
Mark Cuban |
Tips from a master business builder |
|
Dan Roam |
How to create effective presentations |
|
Ken Blanchard |
How to lead, while wearing many hats |
|
Patrick Lencioni |
Building your team is the number one critical success factor |
|
Phillip Crosby |
Classic guide by one of the founders of the quality movement |
|
Toward Establishing a Successful Technology Business Entrepreneurship |
Milton Chang |
Handbook for building a business, from a serial entrepreneur |
Walter Isaacson |
Some time for inspiration |
|
John Mullins & Randy Komisar |
You will need this |
|
Steve Cone |
How to turn your ideas into brands |
|
Guy Kawasaki |
Lessons from the start-up evangelist |
